NICOLAS TRAVIS X ALLIES OF SKIN
I’ve always found the word ‘allies’ to be very powerful. Life is so much better when you’re surrounded by people who have your back. That’s what we aspire to do for you at Allies of Skin: we’re a customer-first, people-powered beauty brand. We only create products that we want to use ourselves, and we’re on a journey to co-create them with you.Shop Allies of Skin Today!! Shop Allies of Skin Today!!
At Allies of Skin, we believe that we’re in the business of spreading joy. Taking care of yourself should feel like joy. The products you spend your money on should give you joy. Our reason for being is to help you feel at home in your own skin, no matter where you are on your skincare journey.
So what do you need to know? Well, launching back in 2016, Allies of Skin has always taken a zero-fuss approach to skincare, championing highly effective, clinically proven actives. Essentially, while other skincare brands were opting for single-ingredient, more affordable products (e.g., The Ordinary), Allies of Skin was busy combining ingredients to produce really great skincare products that do it all. While this approach definitely comes at a cost (Allies of Skin sits in the high-end category when it comes to its pricing), it’s safe to say that 2020 has a lot of us rethinking our skincare routines.
While this time last year we were all about buying up affordable serums and layering them in order to create the ultimate bespoke regimen, nowadays, our priorities are changing. We want products that just do what they say they’ll do. We want skincare we can slap on without thinking too much about it. The fewer products we have, the better. (On top of everything, we’re trying to save the planet, too, don’t you know.) And yes, Allies of Skin ticks all of those boxes. While it’s expensive, when it comes to our beauty routines, many of us are taking a closer look at what we’re spending our money on right now. I, for example, have recently pulled out three products (each costing around £30 each) that I simply don’t get the promised results with. Instead, I’m vowing to cut back on the amount I’m using and invest in multi-hyphenate products that require no extensive planning or thought. That’s where Allies of Skin is a clear winner for me.
From personal experience, I can safely say that Allies of Skin is at the forefront of the skincare game right now. The products are simple and fuss-free and yield serious results. Each individual product is carefully formulated to deliver maximum impact, meaning you don’t have to layer serum after serum. So if you’re looking to invest and curate a skincare routine that packs a punch, I highly recommend turning your eye to Allies of Skin. Keep scrolling to shop the products that are garnering some serious